The core principle behind Cozy Game Studio is creating games that nurture mental well-being. Their mission is to challenge the conventional separation between entertainment and self-care by prioritising player wellbeing through accessible, enjoyable games that build mindful habits. The studio’s debut title, Spirit World, embodies this innovative approach.
Spirit World is a self-care mobile game about becoming a caretaker in a forgotten sanctuary for mythical creatures. The game is a carefully crafted experience that integrates proven wellbeing practices into captivating gameplay. Players step into the shoes of the character Amy to explore a magical world, uncover a family mystery, and, most importantly, discover tools for inner peace along the way.
The game subtly integrates mindfulness techniques like guided meditation, breathing exercises, and gratitude journaling into the core gameplay loop. Instead of feeling like a chore, these practices become rewarding mini-games and integral parts of Amy's journey, boosting her in-game progression through rewards and visual progression. Foraging for ingredients, crafting items, and restoring the homestead all become opportunities for mindful engagement.
This "stealth wellbeing" approach is a direct response to research showing that many young adults, despite feeling stressed, struggle to engage with traditional self-care tools due to a lack of motivation. Spirit World approaches this problem by making wellbeing fun, enticing and inherently rewarding.
“Small acts of self-care are most efficient when performed on a regular basis. We are building games that entice players to come back again and again. Games are really powerful in motivating people to do practically anything. So why not use them to make people happier?”
Copenhagen-based Cozy Game Studio creates games that nurture mental wellbeing. The studio’s commitment to wellbeing is centred on a mission to make self-care a fun and accessible part of everyday life, not only in their game development but also by creating a supportive and collaborative work environment. Their debut title, Spirit World, invites players to immerse themselves in a mythical world, using minigames to help create mindful habits through proven wellness techniques.