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Clever: Redefining the roadside stop

November 4, 2025

Clever Café redefines what a stop along the motorway can be. Combining architecture, design and sustainability, Clever has created a new kind of charging station. Built with responsible materials and human-centric principles, this is a spot for people to recharge themselves as well as their cars.

A new standard for how we travel and pause

Clever Café is a new concept developed by Clever, Denmark’s largest charging operator, in collaboration with the award-winning architects from COBE. The idea is simple but ambitious: to transform the roadside break into something meaningful.

For decades, the motorway experience has been about convenience at the cost of quality – fast food, neon light and plastic. Clever Café is the opposite. Built of wood and glass, surrounded by nature and filled with light, it sets a new standard for how we move and pause.

Every detail is designed with purpose. Honest materials. Calm acoustics. Locally sourced food made fresh every morning. A short, high-quality menu, where 90% of the ingredients are organic, and coffee roasted by world champions at the same price you’d pay at a petrol station.

Clever Café is part of a larger vision: to make the green transition tangible and human. By creating physical spaces that care for people, Clever adds emotional value to electric mobility. The café is a physical manifestation of the company’s belief that good energy is not just what powers your car, but also what powers your day.

Photos by Francisco Tirado.

We didn’t just want to build charging stations. We wanted to build places where people actually want to be. Clever Café is proof that the green transition can taste good, look beautiful, and feel human.

Mette Nøhr, Head of Strategic Design Development & Experience Concepts, Clever
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About Clever

Clever is Denmark’s largest charging operator, building the infrastructure that powers the transition to electric mobility. Founded in 2009 and owned by the cooperative energy group Andel, Clever operates more than 55,000 charging points nationwide. With a focus on design, responsibility and user experience, Clever makes it easy and meaningful for everyone to choose e-mobility.

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